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Marketing Events Associate



African Leadership University

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About the Company

ALU provides higher education for a higher purpose. Our students declare missions, not majors.
They develop the real-world skills to take on the world’s most pressing challenges. And they take ownership of their learning from day one through our peer and student-led approach – because ALU believes in the power and agency of young people to start shaping the future right now.
Together with a world-class faculty and staff, our students are igniting a ripple of positive impact across Africa and the world.
Our mission is not going unnoticed. CNN described ALU — which has campuses in Mauritius and Rwanda —  as “The Harvard of Africa;” Fast Company ranked ALU one of the 50 most innovative organizations in the world and the most innovative endeavor in Africa; and The New York Times recognized ALU as one of the eight places in the world “where history is being made.” Join us.
As a high-growth start-up, the ALU Team works in starkly different ways to traditional academic bureaucracies. We approach education from first principles, empower individuals to design, test, and implement creative new ideas, and work closely together to craft transformative learning experiences. We are deeply passionate about our students and excited by the challenge of building something entirely new.

About the Role

Do you enjoy connecting with people and connecting people with one another? Do you love solving problems and think quick on your feet? Find joy in perfecting the small details? Thrive in a fast-paced environment and do your best work under pressure?

ALU  is looking for an organized, self-guided and detail-oriented Marketing Events Associate to join our Marketing and Recruitment  team. The successful candidate will be responsible for creating, executing and measuring the impact of a variety of digital events targeted at students, parents and educators, supporting the overall student recruitment objectives of the Marketing team.



Some responsibilities of the role include:

  • Create, manage and own  project plans for various marketing event activities.

  • Coordinate events and meetings by identifying, assembling, and organizing requirements; establishing contacts; developing schedules and assignments; managing e-mailing lists to ensure event success.

  • Provide administrative support to each members of the marketing team as needed.

  • Maintain email lists for internal and external communications.

  • Assist in the production of marketing and printed materials

  • Provide technical support for online events including webinars and Hangouts

  • Curate and organize audience questions for online events

  • Assist with event communications and post-event engagement and coordinate communications

  • Track event related data and analytics


You don’t have to be an expert to be a rockstar in your career. Our non-negotiable requirement is: drive. You  have to be passionate about bringing out the best version of you as you launch your career. Other nice things to have are:

  • A successful track record of planning, testing, launching, monitoring, optimizing and measuring digital events

  • A bachelor’s degree in a related field (Communications, Marketing, Business, International Affairs, etc)

  • 2-3 years’ experience in marketing and communications, including experience relevant to a role working in events coordination

  • High level organizational skills, willingness and ability to manage multiple projects in a fast-

  • paced, deadline-driven environment

  • A strong work ethic, professionalism and integrity

  • Ability to successfully work collaboratively and with minimal supervision

  • Ability to work in multidisciplinary and multicultural teams

  • Positive, “can do” attitude

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